Privacy Policy

Effective Date: March 8, 2026 · Swipe Home LLC

This Privacy Policy describes how Swipe Home LLC ("SwipeHome," "we," "us," or "our") collects, uses, and shares information about you when you use our mobile application, progressive web application, website at swipehomeapp.io, and related services (collectively, the "Services"). By using our Services, you agree to the collection, use, and sharing of your information as described in this Privacy Policy.

1. Information We Collect

1.1 Information You Provide

We collect information you provide directly to us when you create an account, update your profile, set your home search preferences, or communicate with us. This includes:

• Account information: name, email address, password
• Profile information: role (buyer, buyer's agent, listing agent), phone number
• Buyer preferences: price range, bedroom/bathroom requirements, property types, preferred locations, search radius
• Agent information: real estate license number, brokerage name, brokerage affiliation
• Pre-approval status and pre-approval amount (self-reported by buyers)
• Tour requests: messages, preferred time windows, scheduling information
• Communications: messages sent through the platform, feedback, and support requests

1.2 Information We Collect Automatically

When you use our Services, we automatically collect certain information, including:

• Usage data: swipe history (homes you liked or passed on), browsing patterns, features used, pages viewed
• Device information: device type, operating system, browser type, unique device identifiers
• Location information: with your permission, we collect your precise geolocation to show nearby listings and calculate distances. You can disable location sharing in your device settings at any time.
• Log data: IP address, access times, referring URLs, error logs

1.3 Information from Third Parties

We may receive information about properties and listings from third-party real estate data providers, multiple listing services (MLS), and public records. We may also receive information from real estate agents and brokerages who use our platform.

2. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our Services
• Personalize your experience, including curating your home swipe feed based on your preferences and behavior
• Generate taste profiles ("Design DNA") based on your swipe patterns to improve property recommendations
• Analyze listing photos for signs of digital manipulation or misleading presentation ("Photo-Truth" feature)
• Calculate estimated monthly costs for properties you view
• Facilitate communication between buyers and agents
• Schedule and manage property tour requests
• Provide agents with aggregated, anonymized demand signals about their listings
• Provide agents with buyer taste profiles to improve matching (only shared with your connected agent)
• Send you notifications about tour confirmations, new listings, and account updates
• Detect, prevent, and address fraud, abuse, and security issues
• Comply with legal obligations

3. How We Share Your Information

3.1 With Your Connected Agent

If you connect with a buyer's agent through our platform, we share your preferences, liked homes, swipe patterns, taste profile, and tour requests with that agent to help them find suitable properties for you. You can disconnect from an agent at any time.

3.2 With Listing Agents

When you like a property or request a tour, the listing agent may see limited information about your interest, such as your pre-approval status and general preferences. We do not share your full identity with listing agents unless you request a tour.

3.3 With Service Providers

We share information with third-party service providers who perform services on our behalf, including cloud hosting, email services, image storage, and analytics. These providers are contractually obligated to use your information only to provide services to us.

3.4 For Legal Reasons

We may disclose your information if required by law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of SwipeHome, our users, or the public.

3.5 Business Transfers

If SwipeHome is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change.

3.6 What We Do Not Do

We do not sell your personal information to third parties. We do not share your swipe data, taste profiles, or personal preferences with advertisers. We do not use your data for targeted advertising on third-party platforms.

4. AI and Automated Processing

SwipeHome uses artificial intelligence and machine learning to enhance your experience. This includes analyzing your swipe patterns to build a taste profile, analyzing listing photos to detect potential digital manipulation, generating property insights and estimated costs, and suggesting offer ranges based on comparable sales. You can contact us to request a human review of any AI-generated analysis or to opt out of automated profiling.

5. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you with our Services. If you delete your account, we will delete or anonymize your personal information within 30 days, except where we are required to retain it for legal or regulatory purposes.

6. Your Rights and Choices

Depending on your location, you may have the following rights:

• Access: Request a copy of the personal information we hold about you
• Correction: Request that we correct inaccurate information
• Deletion: Request that we delete your personal information
• Portability: Request a machine-readable copy of your data
• Opt-out: Request human review of AI-generated profiles or analyses
• Location: Disable location sharing at any time through your device settings

To exercise any of these rights, contact us at [email protected].

7. Security

We implement industry-standard security measures to protect your information, including encryption of data in transit (TLS/SSL), secure password hashing, and access controls on our servers and databases. However, no method of transmission over the internet is 100% secure.

8. Children's Privacy

Our Services are not directed to children under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with their information, please contact us at [email protected].

9. California Residents (CCPA)

If you are a California resident, you have the right to know what personal information we collect and disclose, request deletion, opt out of sales (we do not sell personal information), and not be discriminated against for exercising your rights. Contact us at [email protected].

10. Changes to This Policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you by email or through a notice in our Services. Your continued use after the effective date constitutes acceptance of the revised policy.

11. Contact Us

If you have questions about this Privacy Policy, contact us at:

Swipe Home LLC
Email: